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Personas

Original Sketches



Design Pattern Studies















Hand sketches

Icon Visual Design
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Visual Design

Examples:
Registration form & Log in form

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Mira beauty: Mira is a makeup search engine that contains all beauty products comparison and reviews. discovering new products, analyzing product reviews.
Best features: comprehensive search filters, the community is a fully inclusive supporting space.
Bad features: too many reviews from all over the web, videos are only from youtube.
Lovelyloot: an app allows you to save beauty products, articles, videos and images all in one place. You can organize them into collections. It contains a database with thousands of products users can sift through to create wish lists for future purchase.
Best features: comprehensive database, wishlist, organize favorites into collects
Bad features: No real reviews, lack of community
Personal skincare and makeup organizer. It provides a perfect beauty platform to get all the information about cosmetics. It helps people buying the right product and organizes the makeup they own.

My app concept: create an app that provides all kinds of information about cosmetics, including different brands, instructions, ingredients, and shared reviews. Most importantly check the expiration date of a product.
Interviewee: Claire, Jennifer, Kana
Demographic info
Person’s goals, needs
their perspectives
What is meant by the term Competitive Landscape?
The competitive landscape is a design analysis which identifies direct or indirect competitors and at the same time. For example, designers would take the best competing apps and analyzed their strengths and weaknesses.
What is User Experience Mapping?
User Experience Mapping is a powerful technique for understanding what motivates your customers – what their needs are, their hesitations, and concerns. Solving problems that people actually experience in their daily life.
What is meant by “Kill the Baby”?
“Kill the baby” means finding the essential problems you want to solve and removing the features that are unrelated, inessential or unrealistic for the first version.
What is skeuomorphism?
skeuomorphism used to describe interface objects that mimic their real-world counterparts in how they appear and/or how the user can interact with them.
Tell us what steps are included in the “Idea and Design” Process.